To vacancy overview
Hours per week
38 hours

BinckBank, part of Saxo Bank, is looking for a DIGITAL ENGAGEMENT MANAGER

One could think that's a social media specialist. No, not (just) that.

You will support our digital engagement team. Participating in strengthening our position among retail investors by taking the lead on the localization of global client engagement campaigns and on the creation of local market specific campaigns. It is a unique opportunity to join a team of skilled people at a global company, and manage your own areas of responsibility.

WHAT do we mean by "digital engagement"? Interacting with customers, mainly digitally.

HOW? By facilitating the development and distribution of customized content utilizing customer's data and various touchpoints

WHY? To inform, inspire and educate our customers in order to boost customer delight and loyalty, directly influence the rate of customer retention and indirectly impact the return of the customers investment portfolio and profits of Saxo Bank.

BECAUSE at Saxo Bank we enable people to make informed and optimal financial decisions in a timely and relevant manner.

Responsibilities in the role

Localization, analysis and ongoing improvement of global client engagement campaigns
    • Coordinate with the global functional lead with the roll-out of global client engagement campaigns
    • These campaigns are through the full client lifecycle - from new client to client attrition win-back campaigns
    • Ensure that local compliance and cultural considerations are included
    • Creation and analysis of global campaign metrics
    • Recommendations and implementation of improvements based on performance analysis

Creation and implementation of local engagement campaigns

    • Working with local commercial team to define and launch local market specific campaigns
    • Creation and analysis of local campaign metrics
    • Recommendations and implementation of improvements based on performance analysis

Localization, analysis and optimization of Platform components

    • Ensuring our various trading platforms are highly relevant and tailored to the local markets
    • Helping define and source relevant 3rd party content to improve our client experience
    • Creation and analysis of platform engagement metrics
    • Recommendations and implementation of platform component improvements based on performance analysis

The ideal Digital Engagement Manager has the following

Knowledge & skills

  • A degree in journalism, communications or marketing shows that you have mastered the basics, but maybe you are just a natural talent
  • Copywriting skills are not required, but preferably you have a smooth pen and at least the eyes of an editor-in-chief
  • You have at least a few years of experience in (online) content marketing
  • Good knowledge of Dutch, French and English
  • Not a must, but a nice-to-have: you have affinity with financial services
  • You can work autonomously (under pressure) and you function well in a team


  • A confident and experienced communicator
  • Result oriented, involved and flexible
  • Customer focused
  • Well-organized and like to work within a structured process
  • Proactive and like to take the lead on projects
  • Generally interested in trading and investing

What we offer

You will be working for an extremely ambitious organization at the cutting edge of banking and technology. You'll be joining a company that:

  • Continuously strives to improve the Saxo Experience and exceed our clients' expectations
  • Always invests in the future
  • Builds unrivalled platforms for seasoned and experienced investors and wholesale clients that provide real-time access to global capital markets
  • Consistently wins the highest accolades for our platforms, products and service

Furthermore, we offer very good primary and secondary employment conditions, such as a competitive salary, discretionary bonus, meal vouchers, commuting allowance, a group- and hospitalization insurance.

How to apply

So, if you're up for the challenge of breaking down barriers in global financial markets, we're always looking for ambitious and enthusiastic people who share our passion for clients, technology and innovation and can bring new perspectives to our diverse team.

Click on "apply" and send in your CV and motivation letter. On you'll find more info.

Become a part of a world class digital engagement team (DE)

Our goal is to deliver a world class Saxo Experience to all clients so they can act in a timely, relevant, and informed matter.

To be able to deliver this at scale and in a profitable manner, we have had a heavy focus on improving our Digital Engagement: automate and improve inbound engagement, personalize and automate outbound engagement and improve platform content & engagement.

The DE team works closely with other core functions in the Saxo Experience Office (SXO).

The Saxo Experience Office department has the overall responsibility for the client journey and all client facing touchpoints across channels and platforms.

We ensure, in close collaboration with the rest of Saxo Bank, that our technology, scale and talented employees translate into great client experiences and profitable business. SXO is responsible for ensuring that we have living and breathing client engagement.

About Saxo Bank

We believe access to global capital markets is not only for the privileged few. Our vision is to enable people to fulfill their financial aspirations to make an impact. That's why we use the power of technology to deliver clients what they need, when they need it in a user-friendly and personalized experience. We aim to deliver the world's most user-friendly and personalized trading and investment platform experience, which gives our clients exactly what they need to make more informed investment decisions.

As a fintech pioneer founded in 1992, we focus on clients, quality, speed of innovation and use of disruptive technology. Headquartered in Denmark, we employ more than 2,000 people across 60 different nationalities globally. We have offices in key financial centers around the world including London, Amsterdam, Singapore, Shanghai, Hong Kong, Sydney, Gurgaon, Tokyo and Paris. With our global footprint, you can impact how people trade financial markets worldwide.

For more on our story, culture and identity, please read the Saxo Bank Foundation, written by our CEO and founder Kim Fournais.

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Apply now if you're interested in this vacancy! Make sure you have the following documents ready to add to your application.

  • Resume
  • Cover letter

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